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Montgomery Charles
The client:

Montgomery Charles, whilst being based in the West Country, work around the UK in their specialist field of financial planning for dental professionals. A lack of marketing materials and website meant that prospective cleints weren't receiving the post-meeting reassurance they needed and potential business was being lost.

The solution:

An integrated set of materials, focussed arounf a new logo and strapline:  'fresh financial thinking'. Led by the website, but also including folders, stationery, and seminar banners, as well as email m,arketing tools, the response by clients was immediate.

Mike Marigold comments:

I needed a total rebrand of my business that would improve initial client acceptance of my unique offering whilst widening its appeal to different age groups. I knew my client proposition was strong but didn’t have the marketing material that supported my niche approach. I also knew I had little time to spend on the project and needed someone who would take my ideas and turn them into a cohesive marketing message.

Vanessa Lanham of CProject helped me develop my ideas and simplify my message in a way that engaged with my target audience. I had very tight deadlines to meet and my goodness, Vanessa kept me on track and delivered!

Through snatched phone calls caused by my busy schedule Vanessa and her team created a powerful brochure and web site that resulted in my initial meeting success rate rise from 65% to 95%. No longer do clients ask for client testimonials or delay decisions. My report fees have increased both in number and size and increasing my bottom line by £30,000 this year alone. When Vanessa says ‘she has never missed a deadline', she means it!

I am looking forward to our next stage of development in email marketing from my web site.